You need to
Ensure the efficiency of the company sales representatives and merchandisers
Speed up the order taking, have more visits to customers
Provide the salesforce with an access to the inventory list
Improve promotional actions and the merchandising of the basic assortment
Consolidate all the customer-related information in one unified system
Get an efficient marketing tool for the specialized managers and key account managers
Working with customers
Navicon FMCG SFA (Sales Force Automation) helps sale directly to outlets or via secondary-sales distributors. The solution automates the duties of sales reps, merchandisers, specialized managers, key account/chain managers.
Navicon FMCG SFA enables the sales representatives to plan their work and trace the accomplishment of their tasks. The solution reduces the time needed to take an order, improving the personnel working efficiency.
With the solution, the field force plan their visits to customers, monitor outlets' compliance with the marketing agreement conditions, perform merchandising activities, and provide the post-visit photo reports.
On-the-spot access to the inventory list improves the quality of order taking and thus the contentment of your customers.
Navicon FMCG SFA enables the managers to monitor the sales persons' work, get feedback from the customers, and customize the work scripts for different customer categories. The business administrators can easily customize the system according to the company business processes and goals.
The solution consolidates the customer database and all the visit-related information in one unified system. This provides significantly faster and more transparent decision making while the promotional campaigns become more targeted.
Is fast to implement: the databases and settings are pre-configured
Ensures flexible work with customers and clients
Reduces the time of an order taking
Increases field force productivity
Provides more visits to customers
Improves the targeting of your promotional campaigns
Is accessible from a mobile device
Navicon Included in Gartner List of CRM Providers for Pharmaceutical and Biotechnology Companies
System integrator and software developer Navicon is listed among 18 Representative Vendors for CRM solutions for pharmaceutical and biotech industries, according to the report «Market Guide for CRM in Pharma and Biotech» of global research firm Gartner. The system integrator is the only company headquartered in Russia included in the report.
Navicon Is Among Top 10 CRM Providers in Russia
System integrator and software development company Navicon joined the list of Top 10 CRM providers in Russia, according to the “CRM (Russian Market)” report conducted by TAdviser, one of the leading Russian IT mass media. Navicon is the 4th in the quantity of CRM projects and the 7th in revenue, having the highest growth speed in the market. The rating and the report prepared by TAdviser’s analysts count companies’ figures in 2015–2016.