
Navicon has announced the start of connecting clients to a new comprehensive Microsoft framework Dynamics 365. This solution unites the capacities of all products of Microsoft Dynamics line and represents a set of smart business applications of a new generation; each of them is tailored to meeting the challenges of a specific business sphere. Cloud system has been available to Navicon’s Russian clients since February 2017.
The new platform was designed in a modular fashion: there are business applications to automate sales, marketing, service, project and resource management. The modules can be enabled both separately and in a set of business applications. The majority of features of a new system function in Azure cloud. Thus, Microsoft demonstrates a brand new approach to delivering software to users: any business can choose the functionality it needs at a specific moment, enable necessary modules, and scale them up with the growth of automation requirements.
The main distinctive feature of the solution is a convenient integration between system modules and an access to any data in a few clicks. One does no longer need to configure data exchange between CRM and ERP: a Common Data Model is provided in MS Dynamics 365 – that is, the information from all applications of any sources in the system is aggregated in a single repository.
A new approach to data set storing reduces the probability of data duplication and increases the speed of information processing and therefore management decisions. In turn, business users can easily adapt applications to their corporate environment by connecting the system to company databases.
Moreover, the integration with a predictive analytics toolkit and data mining (Cortana Intelligence, Power BI, Azure Machine Learning) provides users with competitive advantage. For instance, by means of a smart analytical service Customer Insight it is possible to build a unified customer profile based on data from multiple sources, as well as see the pattern and prediction of a customer behavior, considering numerous factors of external and internal environments. The Relationship Insight module allows to configure a smart mechanism of email administration: the system automatically detects emails that require special attention or can potentially help strike a serious bargain.
The mechanism of the use of modules and the installation of add-ins and extensions was also changed. Even an unexperienced user is now able to download extension modules for MS Dynamics 365 from an online store Microsoft AppSource and successfully configure them.
MS Dynamics 365 is available for a business of any scale. The vendor offers a flexible price for medium and small-scale business: the licensing for SMB is available at special offers and discounts depending on the volume of rented capacity.